5 Tips for Finding Your Core Competency
1) What is the important component of your sales to just a mission or in the recipe?
List of 10 actions, events or routine tasks that are part of the sales day and is considered an important component of your sales process.
Now, ask yourself. This amount is an important component to the mission of my sales materials only in a prescription?
Think of the golf professional competence of the tee off to final putt. Is a ball club and the core competencies, or the golf swing and putting stroke? What about a basketball player with the competencies that are important pass, dribbling, and shooting?
2) Can it be measured regularly and accurately?
A Core Competency is the entity described in connection with the performance and results.
Ask yourself. I can measure this with a towel, pencil, and calculator? I can put it in one part of the paper and can evaluate the status of my business? Do this first. You can always transfer later to the million-dollar sales automation system.
You can apply a universal standard of performance and to ensure that realistic goals of individual and collective?
3. Sales increased training. 10% use solution.
But do not expect there was a waitress – even your superstars – to be 100% in every part of the sales process. They almost never have. But there’s one way you can increase the level of each person in the direct-sales organization.
Using this process is adopted from the W. Edwards Demming’s principles of optimization. Break your sales process into as many discrete – but meaningful – steps that you can .. Cold calling. Write a letter. Setting an appointment. Identifying sick. Writing a proposal. Present. And so forth. Find out who in your organization excels at every step, and there are reps that they explain the methods and ideas to the rest of your sales force. Are all the steps together in one marathon session, or one step at a time. Either way, the results will be extraordinary.
4. Use the 80/20 Rule. And discard the bottom 20.
There is no room in this world right now are for the producers. Hold each member of your team responsible for achieving the performance of two types of benchmarks: the results of measurement, which includes not only income, but may be new and repeat business, measurement and action, which may include search calls, appointments, and new contacts.